Shop Review: Love Francesca, Liverpool

LAST weekend I went to The Clothes Throw pop-up shop in Liverpool One which was raising money for Liverpool’s Alder Hey Children’s Hospital. Whilst there, I took the opportunity to meet an amazing rising star in Liverpool retail – Francesca Noord, owner of Love Francesca.

As part of the Clothes Throw, Francesca was donating some of her profits to the charity.

Where is it?

Love Francesca is available at the following shops in Liverpool:

• Glamour & Glow – Mill Lane, Old Swan
• Roja Ladies Boutique – Smithdown Road
• Destiny Sunbeds – Walton Hall Avenue
• The Wardrobe – West Derby Village
• Heavenly Beauty – Tarbuck Road
• Pearl Boutique – Aigburth Road
• Hollywood Gems – St Mary’s Road, Garston
• Utopia – Anfield
• Polished Lounge – Huyton Shopping Village
• Pukka – Old Swan

Love Francesca

History

Owner Francesca has always had a love for fashion and the creative side of design. She pursued her interest at college before starting university. Whilst studying, she worked part time for Matalan and DCK concessions, which gave her a real taste for retail. After a year of study, she decided that university wasn’t for her and took up a full time contract with DCK.

Francesca began creating her own jewellery from vintage and fashion jewellery components to create one-off pieces. She sparked interest in her creations when she began to post pictures of her work on Facebook and since then she’s never looked back.

In March 2011, she decided to set up her own business and launched her site Love Francesca. Building on the success of the website, she now has eleven concessions within shops and salons across Liverpool. She also hosts private parties showcasing her amazing creations and fabulous finds.

Love Francesca

What does it sell?

Love Francesca sells a diverse range of costume jewellery, ranging from handmade rings and earrings to beautiful pieces that Francesca sources from all over the world, including stunning jewellery from Europe and Asia. She recently came back from a buying trip to South East Asia, where she made new contacts and now has some exciting pieces in store for her customers this Christmas.

Francesca’s aim is to bring items to her customers that are not available in the average high street store. She currently has an cool range of statement chokers (her personal favourite at the moment) which are a great buy for a/w 2011.

Recently, Francesca has branched out further, by adding bags to her stock and has launched a clothing line at Love Francesca that aims to bring her customers all the latest trends at affordable prices.

Love Francesca

Who shops there?

The Love Francesca customer spans a wide age group from teens to women in their 30s. Francesca has a great eye for trends and what her customers want so she attracts a wide range of women looking to make a statement for less. Jewellery prices range from £8 to £25 and clothing from £10 to £30.

Why shop there?

With Francesca’s experience in retail and her instinct for fashion trends, she sources the most eye catching pieces that you can’t get anywhere else. Everything she sells is top quality and the pieces she creates herself are beautiful, unique and purse-friendly.

Love Francesca

Future

Francesca said: “My ultimate aim for Love Francesca is a boutique selling everything a girl needs in one place. I’d also love to branch out with my concession cabinets within boutiques and salons across the country.”

Verdict

After seeing the beautiful pieces that she sells, and meeting the lady herself, it’s obvious why shoppers Love Francesca.